Let The [Viral] Games Begin
To help build [or rebuild since the end of the 3rd season was about 8 months ago] internet buzz for the start of the 4th season, the guys over at Lost have created a new online viral game called Find815.com. On the site, you will help Sam find information about the downed plane and his missing partner Sonya. The game looks to be adding to the overall story of the show with new clues like a deep water location called The Sunda Trench, a salvage boat named Christiane I, and a company called The Maxwell Group. I find this to be a very clever way to add depth and characters to the show and use web 2.0 technologies to create viral excitement. Just check out Find815's Flickr account as an example. Can't wait to see what else I can do with the items on Sam's desk.
posted by TheWino @ 9:11 AM
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